Ariens snow blowers are manufactured by Ariens Company, an independent equipment maker based in Brillion, Wisconsin. Ariens is best known for the Sno Thro, the machine that helped define the modern two stage snow blower.
The company remains family owned and has never been acquired by a larger conglomerate, unlike many rivals in the outdoor power equipment industry. Ariens also owns the commercial Gravely brand, which shares manufacturing resources with the Ariens snow blower lineup.
How has a family owned company from small town Wisconsin stayed at the top of the snow blower market for more than six decades? This guide will explore Ariens’s ownership, manufacturing process, brand history, and what makes its snow blowers a strong choice for winter weather. So let’s get started.
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Who Owns Ariens Snow Blowers
Ariens snow blowers are owned and produced by Ariens Company, which is privately and family owned.
The company was founded by the Ariens family and remains headquartered in Brillion, Wisconsin, where it has operated for close to a century.
Ariens also owns the Gravely brand, which it acquired in 1982 to expand into the commercial mower market, and the two brands share manufacturing resources.
Unlike Toro or Cub Cadet, Ariens has stayed independent of large industrial conglomerates throughout its history.
Where Are Ariens Snow Blowers Manufactured
Ariens snow blowers are built at the company’s manufacturing plant in Brillion, Wisconsin, where the brand states its equipment is designed in Brillion, WI.
This has been the brand’s main production site since it entered the snow removal market in 1960.
Engines used in Ariens snow blowers are sourced from outside suppliers such as Briggs and Stratton, then installed during final assembly in Wisconsin.
The company also operates a museum near its headquarters that showcases the evolution of its snow removal products over the decades.
Are Ariens Snow Blowers Worth The Investment
Ariens snow blowers are widely considered a strong investment for homeowners who deal with frequent or heavy snowfall.
The lineup ranges from lightweight, compact single stage units like the Path Pro to powerful professional grade two stage machines.
Buyers often note that Ariens dealer support and parts availability are strong, thanks to the company’s long standing distributor network.
The mid to upper price range reflects the brand’s focus on durability rather than budget competition with mass market names.
History Of Ariens Snow Blowers
Ariens Company was founded by Henry Ariens and his three sons in 1933 in Brillion, Wisconsin.
The company entered the snow removal market at the request of a distributor who wanted a two stage snow thrower for home use.
Product design began in December 1959, and by July 1960, Ariens began production of its first Sno Thro model.
Since then, Ariens has produced more than four million Sno Thro machines, cementing its reputation as a leader in snow removal equipment.
Ariens Snow Blowers Comparison
Ariens snow blowers are frequently compared with Toro and Cub Cadet in the residential two stage category.
Against Toro, Ariens is often praised for its heavy duty gearbox and traditional dealer supported buying experience.
Compared with Cub Cadet, Ariens tends to emphasize simpler mechanical designs that are easier to service at home.
Buyers weighing these options should consider local dealer support alongside engine power and clearing width.
Are Ariens Snow Blowers Made In The USA
Yes, Ariens snow blowers are assembled in the United States at the company’s Brillion, Wisconsin facility.
While final assembly happens domestically, engines and some components are sourced from suppliers that may manufacture parts internationally.
This approach mirrors most major outdoor power equipment brands, which combine domestic assembly with globally sourced components.
Shoppers who prioritize USA built equipment often view Ariens favorably given its long standing Wisconsin manufacturing base.
Ariens Snow Blowers Warranty And Customer Support
Ariens backs its snow blowers with a limited warranty that varies by product line and residential or commercial use.
Coverage details, including specific terms for each snow blower category, are published directly on the brand’s official site.
Customer support is handled through an established network of independent Ariens dealers who provide service, repairs, and parts.
The company also offers direct customer service channels for warranty registration and general product questions.
Frequently Asked Questions
Who manufactures Ariens snow blowers
Ariens snow blowers are manufactured by the family owned Ariens Company at its facility in Brillion, Wisconsin.
Are Ariens snow blowers made in the USA
Yes, Ariens snow blowers are assembled in the United States, though some components come from outside suppliers.
When did Ariens introduce its first snow blower
Ariens began production of its first Sno Thro snow blower in July 1960, following a request from a distributor.
Is Ariens a good snow blower brand
Ariens is well regarded for durable construction and strong dealer support, making it a popular choice among homeowners.
I am Jack Neel, a mechanical engineer, researcher, and writer. I created this website to share my knowledge about different brands and products with you. I research the manufacturers behind the brands and provide you with the information you need to make smart buying decisions.