Wrangler tires are made by The Goodyear Tire & Rubber Company, since Wrangler is Goodyear’s dedicated SUV and light truck product line rather than a separate brand.
Wrangler is known for its long standing reputation in the all terrain and off road segment, popular among truck and Jeep owners.
Goodyear applies the Wrangler name across a full range of highway, all terrain, and mud terrain tires for light trucks and SUVs.
This guide covers who makes Wrangler tires, where they are manufactured, the line’s history, and how Wrangler compares to BFGoodrich’s off road lineup.
So let’s get started.
Table of Contents
Who Makes Wrangler Tires and Is It a Separate Brand?
Wrangler is not an independent company but Goodyear’s dedicated SUV and light truck product line, shown on the Goodyear official Wrangler tire page.
Goodyear, headquartered in Akron, Ohio, applies the same corporate engineering standards to Wrangler as it does across its broader lineup.
The Wrangler name spans multiple sub-models, including all terrain, territory, and duratrac versions for different off road applications.
Because Wrangler carries full Goodyear engineering, it competes directly in the premium light truck tire segment.
Where Are Wrangler Tires Manufactured?
Wrangler tires are manufactured at Goodyear’s production facilities across the United States and other global regions.
Goodyear’s ownership and global manufacturing footprint are documented on Wikipedia’s Goodyear Tire and Rubber Company entry.
Because Wrangler covers such a wide range of applications, exact plant origin can vary by specific model and market.
Wrangler tires benefit from Goodyear’s decades of off road and light truck tire research.
What Is the History of the Wrangler Line?
Goodyear introduced the Wrangler name to serve the growing light truck and SUV tire category.
The line expanded over the decades to include highway, all terrain, and dedicated mud terrain models like the DuraTrac.
Wrangler tires have become a common original equipment fitment on trucks and SUVs from multiple automakers.
Today Wrangler remains one of Goodyear’s most recognized product families among off road and truck enthusiasts.
How Does Wrangler Compare to BFGoodrich’s Off Road Lineup?
Wrangler and BFGoodrich’s All Terrain T/A are both popular choices in the light truck and SUV off road segment.
BFGoodrich, now owned by Michelin, has built a particularly strong reputation among serious off roaders and overlanders.
Wrangler tends to balance off road capability with a smoother highway ride for everyday truck and SUV owners.
Both are frequently cross shopped by drivers deciding between the two most established names in the category.
Are Wrangler Tires Worth the Price?
Wrangler tires sit in the mid to premium price tier, consistent with the rest of Goodyear’s lineup.
The brand is a popular original equipment choice for pickup trucks and SUVs, reflecting strong manufacturer trust.
Independent reviewers consistently rate the Wrangler DuraTrac highly for all terrain grip and durability.
For truck and SUV drivers who split time between highway and light off road use, Wrangler is a strong choice.
Where Can You Buy Wrangler Tires?
Wrangler tires are sold through Goodyear affiliated retailers, along with major tire chains and specialty shops.
Most online tire retailers also carry the Wrangler lineup with local installation options.
Many Wrangler models are also available directly from dealerships as original equipment replacements.
Shoppers comparing Goodyear product families may also want to read Where Are Goodyear Tires Made and Who Makes Kelly Tires.
Frequently Asked Questions About Wrangler Tires
Is Wrangler a separate tire brand?
No, Wrangler is Goodyear’s dedicated SUV and light truck product line, not an independent company.
Are Wrangler tires made in the USA?
Many Wrangler tires are manufactured at Goodyear’s US facilities, though exact plant origin varies by model.
What vehicles use Wrangler tires?
Wrangler tires are designed for light trucks, SUVs, and Jeeps.
Are Wrangler tires good?
Yes, Wrangler tires are widely respected for off road capability and durability, backed by Goodyear’s engineering.
I am Jack Neel, a mechanical engineer, researcher, and writer. I created this website to share my knowledge about different brands and products with you. I research the manufacturers behind the brands and provide you with the information you need to make smart buying decisions.