Avallon appliances are made by Living Direct, Inc., a product development company headquartered in Austin, Texas.
The brand is known for luxury wine coolers, beverage refrigerators, and specialty cooling appliances aimed at buyers who want premium features at accessible prices.
Living Direct also owns EdgeStar and Koldfront, and the company itself has operated as a subsidiary of Ferguson Enterprises since 2015.
Knowing that Avallon shares a parent company with EdgeStar helps buyers understand why the two brands often share similar technical support and warranty structures.
This article covers who owns Avallon, where its appliances are manufactured, how it compares to its sister brand, and answers to common questions.
So let’s get started.
Table of Contents
Who Makes Avallon Appliances?

Avallon appliances are made by Living Direct, Inc., a specialty appliance company that launched the Avallon brand in 2013.
Living Direct began in 1999 as a niche appliance e-commerce retailer in Austin, Texas, before launching its own product brands starting with EdgeStar in 2005.
The company was acquired by Ferguson Enterprises in October 2015 and has since focused exclusively on product development and support for its own brands.
Where Are Avallon Wine Coolers Made?
Avallon products are manufactured overseas through contract manufacturing partners, with Living Direct managing design, testing, and quality control from its Austin, Texas headquarters.
All Avallon products are designed and tested in house before production, and the company maintains a dedicated support and service team in Austin.
Living Direct operates 12 distribution centers nationwide to support delivery once products arrive in the United States.
What Products Does Avallon Make?
Avallon’s catalog centers on wine coolers, beverage refrigerators, ice makers, and multi-function combo cooling units.
The brand emphasizes features like UV-protected glass doors, dual zone temperature control, and adjustable shelving designed to accommodate different bottle sizes.
Avallon positions itself as a premium option for buyers who want high-end appliance features without paying luxury brand prices.
Avallon vs EdgeStar: What Is the Difference?
Avallon and EdgeStar are sister brands under the same Living Direct parent company but serve slightly different positioning within the catalog.
EdgeStar has been Living Direct’s flagship brand since 2005, focused on a broad range of compact and specialty appliances, while Avallon launched later as a more premium focused line, particularly for wine and beverage cooling.
Buyers wanting the widest selection of compact appliance categories often start with EdgeStar, while those focused specifically on wine storage tend to gravitate toward Avallon.
Frequently Asked Questions About Avallon Appliances
Who owns the Avallon brand?
Avallon is owned by Living Direct, Inc., a specialty appliance company based in Austin, Texas, and a subsidiary of Ferguson Enterprises.
When was Avallon launched?
Avallon launched in 2013 as Living Direct’s premium oriented brand, following the earlier launches of EdgeStar in 2005 and Koldfront in 2006.
Is Avallon the same company as EdgeStar?
Avallon and EdgeStar are sister brands owned by the same parent company, Living Direct, but they are marketed as separate product lines.
Where can I get support for an Avallon appliance?
Avallon support is handled through Living Direct’s customer service team in Austin, Texas, which also supports EdgeStar and Koldfront products.

I am Jack Neel, a mechanical engineer, researcher, and writer. I created this website to share my knowledge about different brands and products with you. I research the manufacturers behind the brands and provide you with the information you need to make smart buying decisions.
