XO appliances are made by Eastern Marketing Corp, a family owned American company headquartered in East Hanover, New Jersey.
The brand is known for Italian crafted range hoods, along with outdoor grills, pizza ovens, refrigeration, and microwaves sold under the XO name.
Eastern Marketing Corp is owned by the Friedman family and has built XO’s reputation around its Fabriano Collection of Italian made ventilation products.
Knowing that XO is an American distributor backed by Italian manufacturing helps shoppers understand the brand’s blend of US customer service and European engineering.
This article covers who owns XO, where its products are manufactured, what the brand sells, and answers to common questions.
So let’s get started.
Table of Contents
Who Makes XO Appliances?

XO appliances are made by Eastern Marketing Corp, a family business owned by Marty and Craig Friedman, headquartered in East Hanover, New Jersey.
XO’s ventilation products are designed and crafted by an Italian ventilation manufacturer based in Fabriano, the same Italian town home to other major hood makers.
Eastern Marketing Corp has expanded XO over the years from a ventilation specialist into a broader catalog covering outdoor kitchens, refrigeration, and small appliances.
Where Is XO Ventilation Made?
XO’s Fabriano Collection range hoods are handcrafted in Fabriano, Italy, using high grade stainless steel and German EBM blower components.
XO describes itself as the second largest independent ventilation manufacturer in Europe through its Italian manufacturing partner, with all hoods ISO9001 compliant and UL approved.
XO’s pizza ovens are also designed and manufactured in Italy, combining traditional stone oven techniques with modern hybrid gas and wood technology.
What Products Does XO Make?
XO’s catalog spans range hoods, over the range microwaves, undercounter refrigeration, wine coolers, and garbage disposals for indoor kitchens.
The brand also makes a full outdoor living lineup, including grills, pizza ovens, fire tables, outdoor refrigeration, and designer outdoor kitchen islands.
XO backs its products with a 90 day Love It or Leave It guarantee along with a comprehensive two year in-home warranty on its Fabriano Collection hoods.
XO vs Zephyr: Which Ventilation Brand Should You Choose?
XO and Zephyr both sell premium range hoods, but they come from different corporate structures and design traditions.
XO is distributed by Eastern Marketing Corp and leans on Italian manufacturing for its core hood lineup, while Zephyr is owned by Madison Industries and designs its hoods with a San Francisco based team alongside its own refrigeration line.
Buyers drawn to Italian craftsmanship and outdoor kitchen variety often choose XO, while those wanting an American design studio behind their hood may lean toward Zephyr.
Frequently Asked Questions About XO Appliances
Who owns the XO appliance brand?
XO is owned by Eastern Marketing Corp, a family business based in East Hanover, New Jersey.
Are XO range hoods made in Italy?
Yes, XO’s Fabriano Collection range hoods are handcrafted in Fabriano, Italy, by the brand’s Italian ventilation manufacturing partner.
What products does XO sell besides range hoods?
XO also sells outdoor grills, pizza ovens, undercounter refrigeration, wine coolers, microwaves, and garbage disposals.
Does XO offer a warranty on its hoods?
Yes, XO’s Fabriano Collection hoods come with a two year in-home parts and labor warranty, while entry level Performance Collection hoods carry a one year warranty.

I am Jack Neel, a mechanical engineer, researcher, and writer. I created this website to share my knowledge about different brands and products with you. I research the manufacturers behind the brands and provide you with the information you need to make smart buying decisions.
