Who Owns Ninja Kitchen

Ninja Kitchen products are made by SharkNinja, an independent public company headquartered in Needham, Massachusetts. Ninja appliances are not made in the USA, though the company has recently shifted much of its US bound production out of China and into Southeast Asia.

SharkNinja is no longer owned by a Chinese parent company, having separated from JS Global Lifestyle in 2023 to become a standalone publicly traded business.

This article covers who owns Ninja Kitchen today, where its products are actually manufactured, why production recently shifted, and its founding history.

So let’s get started.

Who Owns Ninja Kitchen?

Who Owns Ninja Kitchen

Ninja Kitchen is owned by SharkNinja, Inc, a publicly traded company listed on the New York Stock Exchange under the ticker SN. Current products are shown on Ninja Kitchen’s official website.

SharkNinja was acquired by Chinese appliance maker JS Global Lifestyle in 2017, but the two companies formally separated in June 2023, when SharkNinja became its own independent entity and went public on the NYSE the following month.

Mark Barrocas has served as SharkNinja’s CEO since 2008 and continues to lead the company, which reported revenue of roughly 6.4 billion dollars in 2025 across its Shark and Ninja brands combined.

Where Are Ninja Kitchen Products Made?

Ninja Kitchen products are not made in the USA. SharkNinja does not own its own factories and instead works with contract manufacturing partners across several countries.

For years, most Ninja products sold in the United States were manufactured in China. By late 2025, however, SharkNinja had shifted nearly all of its US bound production to Southeast Asian countries including Vietnam, Thailand, Malaysia, Indonesia, and Cambodia, largely in response to US tariffs on Chinese made goods.

Products sold outside the United States, including in Europe and Asia, often continue to be manufactured in China, meaning a Ninja product’s country of origin can vary depending on where it is sold.

Why Did Ninja Production Shift Out of China?

Why Did Ninja Production Shift Out of China

SharkNinja moved the bulk of its US market production out of China primarily to avoid rising US tariffs on Chinese manufactured goods, a shift that accelerated through 2025.

Vietnam absorbed the largest share of the relocated production, offering lower labor costs than China, favorable trade agreements with markets including Europe and Australia, and proximity to existing Chinese component suppliers.

SharkNinja has kept its product design and engineering work centered in the United States even as manufacturing has moved across different countries, positioning the company as an American brand with a globally diversified supply chain.

When Was SharkNinja Founded?

SharkNinja traces its roots to 1994, when Mark Rosenzweig founded the company in Montreal, Canada under the name Euro Pro Operating. The company entered the US market the following year and later relocated to Newton, Massachusetts.

The Shark brand launched first, focused on vacuums and cleaning products, while the Ninja brand launched in 2009 under Mark Barrocas, initially centered on kitchen blenders before expanding into the broader countertop appliance lineup it is known for today.

The company took the SharkNinja name by combining its two flagship brands and has continued to grow both product lines since going public as an independent company in 2023.

Are Ninja Kitchen Appliances Good Quality?

Ninja consistently earns strong performance reviews from major test kitchens. Food Network and Yahoo have both named Ninja air fryers, blenders, and multicookers among the best in their categories in 2026, praising fast cooking times, versatility, and features like dual basket air frying and the Creami’s blending power.

Longevity is the more common complaint. Reviewers on Trustpilot and PissedConsumer describe units failing after a period of use, including motors that stop turning, error codes on multicookers, and nonstick coatings that peel.

Some buyers also report warranty parts being on backorder for weeks, which extends the time a broken appliance sits unusable.

Customer service satisfaction is mixed, with some reviewers praising quick replacements and others describing long waits and automated responses.

Overall, Ninja appliances are widely regarded as strong performers when they work as intended, with durability and support being the areas most likely to generate complaints.

Frequently Asked Questions About Who Makes Ninja Kitchen

Is Ninja Kitchen a Chinese company?

No, Ninja Kitchen’s parent company SharkNinja is an American company headquartered in Needham, Massachusetts. It was previously owned by Chinese company JS Global Lifestyle but became an independent publicly traded company in 2023.

Are Ninja Kitchen products made in China?

Products sold outside the United States are often still made in China, but most Ninja products sold in the US have shifted to Southeast Asian countries including Vietnam and Thailand as of late 2025.

Does SharkNinja own its own factories?

No, SharkNinja does not own its own manufacturing facilities. It relies on contract manufacturing partners across multiple countries rather than a company owned factory network.

Who is the CEO of SharkNinja?

Mark Barrocas has served as CEO of SharkNinja since 2008, leading the company through its 2017 acquisition by JS Global and its 2023 spinoff into an independent public company.

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